What are your core design values? Which principles are you willing to stand by? How do you want to be known as a designer? Some of the most influential Graphic designers in history have shared their answers to these questions, and their perspectives may help guide your own philosophies as well. Take some time today to read and reflect on these 10 inspirational quotes from masters of design.

1) Italo Calvino

Design is the rendering of intent. Canva is great graphic design software that allows you to render your intent into a beautiful design. It has never been easier or more affordable to get started with design, so try it out today!

2) Virgil abloh

Design is not just what it looks like and feels like. Design is how it works. – Steve Jobs’s Simplicity is the ultimate sophistication. Bill Moggridge: Good design is always innovative. The simplest way to explain something is often the best way to design it as well. Dieter Rams: Less, but better – because it concentrates on the essential aspects, and the products are not burdened with non-essentials.

3) Frank Lloyd Wright

The expert in anything was once a beginner. You have to start somewhere, and with Canva’s easy-to-use design tools, even beginners can create professional-looking designs. Just because you’re not a design master yet doesn’t mean you can’t create beautiful designs.

4) Steve Jobs

Design is not just what it looks like and feels like. Design is how it works.
Have the courage to follow your heart and intuition. They somehow already know what you truly want to become. Everything else is secondary.
My favourite things in life don’t cost any money. It’s really clear that the most precious resource we all have is time. You can’t get time back, so don’t waste it living someone else’s life. Make your own mistakes, make your own decisions, and take responsibility for your own actions. ― Steve Jobs’s Graphics Software should be as easy to use as a pencil. In fact, they’re even more powerful than a pencil because they allow us to sketch our ideas before they are committed with ink onto paper. There are many different types of graphics software on the market today which range from very inexpensive and easy-to-use programs such as Canva or Cinema4D to professional software used by graphic designers and artists such as Adobe Photoshop or Sketch 3.

5) Jonathan I’ve

Design is not just what it looks like and feels like. Design is how it works. – Steve Jobs
Design is a funny word. Some people think design means how it looks. But, to me, good design is about how something works. I believe Apple’s true secret to success has been the company’s focus on designing great products that work seamlessly together with multiple technologies, including software development tools, hardware, applications and services. As such, if you’re looking for the perfect graphics software for Cinema4D there are many factors you need to consider.

6) Ingvar Kamprad

Design is not just what it looks like and feels like. Design is how it works. Design is how it’s made.
Design is the process that makes an idea tangible, visible, and relevant to people. The design process will start with something as simple as a sketch on paper or a mental idea and then the designer will translate that into reality. It’s a process that includes research, problem-solving, user feedback, creativity, and decision-making – all in service of translating ideas into products people can use. Cinema4d is a great tool for this kind of work because it lets you sketch out your ideas digitally before you invest time and money into prototyping them in 3D space.

7) Kai Nielson

Design is not just what it looks like and feels like. Design is how it works. – Steve Jobs Design is a funny word. Some people think design means how it looks. But of course, if you dig deeper, it’s really how it works. The design of the Mac wasn’t what it looked like, although that was part of it. Primarily, it was how the Mac worked that made it truly great. That’s the essence of good design–the feeling you get when you use something because you understand intuitively how to make it work. It’s so simple and natural to use, without any obstacles or distractions.

8) Thomas Edison

I have not failed. I’ve just found 10,000 ways that won’t work.
I find out what the world needs. Then I go ahead and try to invent it.
Good fortune is what happens when opportunity meets with planning.
I never did anything by accident, nor did any of my inventions come by chance. They came by work.
Opportunity is missed by most people because it is dressed in overalls and looks like work.

9) Paul Rand

Design is the Silent Ambassador of your brand.
Design is not just what it looks like and feels like. Design is how it works.
You can say ‘I don’t know art, but I know what I like.’ But you can’t say ‘I don’t know design, but I know what I like.’
It is those who do nothing that makes nothing happen.
Good design adds value faster than it adds cost.

10) Dieter Rams

Good design is as little design as possible.
Less, but better is one of Dieter Rams’ most famous quotes. And it’s a great philosophy for designers to live by. After all, what’s the point of adding something to a design if it doesn’t improve the overall experience? As Rams say, good design is about making things as simple and intuitive as possible.